Info Products


Selecting Your Info Product Topic

In general, there are 4 types of info products that fall into the ebook category:

1. Pleasure books These include fiction, novels, poetry, short stories, dramas, mysteries, suspense, adventure, humor, etc.

2. Inspiration books These include books on spirituality, religious topics, bible studies, stories from the heart, certain types of self help topics

3. Study guides These are reference books and can be on any number of topics

4. "How-to" books These are the do it yourself type books and include self improvement topics as well as a ton of others. This can also include How-to's about becoming successful in your own business, How-to basket weave, etc. Any topic from A to Z can be covered in a "How-to" format.

On the internet, more so than offline, the best selling ebooks are in the "How-to” categories. When selecting your topic, make sure it’s a subject that you do actually have some knowledge about—or alternatively, make sure you hire a writer who does.

If you think that you've found an untapped topic, consider whether it's a topic that anyone is even likely to purchase in the first place. Make sure you really do your research well for that one! The reason is that publishers know what sell. Like you, they are in business to make money. If there was money in the topic, chances are that some smart publisher would already have put out a book on the subject. So just do your homework carefully.

Once you have an idea for your topic, assess the popularity of your chosen topic. This is where the keyword research starts. Here’s a simple three-step process:

1. Identify keywords for your book idea. 2. Conduct a search of your keywords to determine how many people are searching for the information you’re putting out. 3. Run your keywords through the search engines and look for the following information: A. The number of e-books already available on the subject. B. The number of paid sponsor ads for the search. This indicates that there is interest on the subject—otherwise big companies wouldn’t be wasting their marketing budgets to sponsor the searches.

One tool that you can use to do your keyword research is Click Ad Equalizer. This tool will let you do all of your research from one place. You can find it at:

http://www.AskGGG.com/recommends/clickad

Your research will tell you whether there is a market for your topic, and it will also tell you whether the market is over saturated. Don’t be afraid of a little competition. In fact, some competition is actually healthy and it shows that there is definitely a market for the topic. In a highly saturated market, though, you will need to have more money to spend on advertising, especially if the cost per click is fairly high. Thus, I probably wouldn't pick a highly saturated market for my first product.

 

 

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RESPECT + CREDIBILITY = HAPPIER CUSTOMERS & HIGHER PROFITS

... your website. Provide testimonials; back up your claims, etc. When you put Respect and Credibility together, you will have a Happier Customer, and that will provide you with Higher Profitability. There are a number of ways that you can make money providing information to people online. One of the most ... 

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Ways Of Selling Info Products Online

... locate info products in the public domain (more on this later) and package them for resale; or 4. You can locate info products already created by others and purchase resale or master resale; or 5. You can locate info products created by other people and sell them through affiliate programs. Actually, ... 

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Using Yahoo For Researching Your Target Market

... Today's Top Movers, Actors, Movies, Music Sports, etc. On the right, you'll find a bit of analysis about search spikes and trends. Very enlightening! * http://www.google.com/press/zeitgeist.html -- Google's Press Center - the Zeitgeist - In German, "Zeitgeist" refers to the general intellectual, moral, ... 

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Creating A Mini Course

... that are related to one another, or ones that compliment each other. Group them into separate groups of about 3-5 products each. Each of those groups is a NEW product. You are simply taking what you have, making a package out of it and reselling it. All you will need to do now is to create a graphic of ... 

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Profiting With Resale Rights Products

... Contact the authors and tell them that you are working on a new book on copy writing. You want to credit them as an expert in the field and use a portion of their work. They will probably be more than happy to allow you to do this. Most resale rights products are considered "old" after about 3 to 6 months ... 

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